Sharon McGukin, AAF, AIFD, PFCI, the 2022 winner of the Society of American Florists’ Tommy Bright Award, was thrilled to see her favorite color selected. “This rich, d shade hade always moody h my eye,” she catches l ve to tuck the says. “I love de of red in with sulky shade nd naturals to infuse neutrals and r mix with emotion-lled the ower l mong the many ruby-hued color.” Among at immediately came to her mind: owers that d hlias, zinnias, chrysanthemums, tulips, carnations car roses, dahlias, d peonies. ies. and Bute AAF, AIFD, “It’s a great choice for 2023,” echoes Vince Butera, f nder of Butera The Florist in Sedgwick, Maine. Ma PFCI, founder “It is exciting, f fun, and gives a feeling of celebration. This is signi cant with our pan return to being more social after a few years of pandemic l isolation.” de Butera frequently adds magenta to wedding designs h clients l nts tell him they want something happy. when “Creating a monochromatic bouquet with varied h d of f pink is always beautiful, and the more saturated sa d shades l magenta color provides a rich and vibrant anchor.” He also l k using g it in jewel-toned bouquets, particularly when h the h likes d ts are wearing lavender, deep blue, sage, or rose. For summer, attendants h envisions ons magenta scabiosa and spray roses mixed mi d with h buttery b he ll ranunculus, nunculus, light peach garden roses, blue tweedia, t d and d a hint h of f yellow hite Queen Anne’s lace. creamy white h other ther great aspect of Viva Magenta is that there h l d “The are a multitude f great oral choices available in this color,” he says. say To Duncan’s and d of k s list, he added ranunculus, astilbe, astrantia, astran lilies, ll l McGukin’s alstroemeria, b h bl gerberas, callas, and wax ower. “We designers will have no trouble d nding blooms to ful ll our client’s vision!” Ka e Vincent Katie ent is the senior contributing editor of Floral Ma Management. g . ‘ AMAZON NEON CHERRY ’ DIANTHUS PanAmerican Seed ‘ CARMINE ’ GOMPHRENA PanAmerican Seed The magazine of the Society of American Florists (SAF) 23
Floral Management Magazine March/April 2023: Page 23
